$9K Savings a Sweet Treat For Wollongong Bakery

Gwynneville Bakery
When we caught up with Jim, the owner of Gwynneville Bakery in Wollongong, he was doing something he rarely did before: taking a break.

It was something he could now afford to do since Smartpay Zero Cost™ EFTPOS had put the brakes on his EFTPOS fees.

"We are saving $9,000 per year now. We've used that money to take on part-time staff. And that means, we can all have the odd break from time to time," Jim says.

Cash goes out of fashion with Covid

Over the 18 years of owning the bakery and cafe, Jim and his family have seen plenty of change. But a recent shift in the way people were paying was punishing his cashflow.

“EFTPOS costs really started to climb with Covid, and everyone started paying by card and mobile phone. Now no one is carrying cash anymore."

According to the Australian Banking Association, card transactions rose by 36% in the three years to January 2023, while cash withdrawals dropped by 16%. With more people using cards, Jim’s bottom line suffered because he had to pay a 1-2% processing fee per transaction.

“A while back, we changed from one bank to another to reduce our costs. However, with Covid, the fees got to a point we could no longer sustain,” Jim explains.

“We heard of Smartpay and got in touch. It was one of the smartest things we ever did.”

Changing the recipe on payments

“Cash flow is everything for a small business like ours and Smartpay Zero Cost™ EFTPOS has been incredible for that. It has removed our EFTPOS fees altogether. “

Smartpay Zero Cost™ EFTPOS allows merchants to accept payments without incurring transaction fees. It does this by calculating a small surcharge for each payment and adding it to the customer’s total, providing a transparent and cost-effective solution.
"Smartpay makes switching to Smartpay Zero Cost™ EFTPOS a piece of cake."
Gwynneville Bakery
Assorted breads in racks

The right ingredients for a great payment experience

“The Smartpay payment experts are nice to talk to and get the job done quickly and efficiently. The setup process was super easy, and we also love the terminal. We just punch in the amount and everything else is taken care of. “

“We have not had any adverse effects from adding a surcharge either. Our customers understand we are a small business and I think surcharging has become the norm now.”

Smartpay Zero Cost™ EFTPOS a change for the better

“We are saving $9,000 per year in EFTPOS fees, and that saving is really helping. It can be tough for a small business, so it’s great when a company like Smartpay comes along and helps you save on fees,” says Jim. We’ve already told 3-4 businesses to look into Smartpay. We are all in the same boat.”
Bakery front of house display case

How Gwynneville Bakery in Wollongong is benefiting with Smartpay

Savings Per Year
Based in
Hand holding phone tapping Android terminal surrounded by cafe items

Want to Save Like Gwynneville Bakery?

Easy-breezy EFTPOS is just a click away! Join over +30,000 happy customers, contact us now.