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Category: How to

trends

How Your Business Can Stay on Top of Industry Trends

Market trends are heavily influenced by consumer behaviours and interests and the industry is constantly shifting. As a small business owner it is important to constantly keep yourself updated with
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new year

6 New Year’s Resolutions Small Businesses Can Make for 2022

With the Christmas and December trading period being as busy as it is, it would be easy for 2022 planning to be pushed aside; however, it’s critical small business owners
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shortage

Small Businesses Overcoming Australia’s Workforce Shortage

Staff shortages are currently a well-recognised problem in the Australian workforce, mainly due to the decrease of skilled migrant workers, backpackers and international students with the pandemic border closures. From
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fraud

Avoid ‘festive fraud’ this holiday season

With the holiday season being one of the busiest of the year for businesses, it unfortunately can be a time where scammers use this to their advantage. But how can
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BFCM

How to ‘Win’ During the Black Friday Cyber Monday Sales

The busy holiday season is just around the corner and this year’s Black Friday and Cyber Monday (BFCM) is looking to be a year of opportunity for merchants to recoup
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season

Navigating the ‘Busy’ Season: How to Prepare Your Business

The festive season is a busy time of year where most businesses see a huge increase in cash flow and customer presence, starting with the Black Friday sales and continuing
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season

Top Tips to Turn Customers into Brand Advocates

When a customer says something positive about your business, this sparks a level of trust and credibility for potential consumers. But what is a brand advocate?  Brand advocates “are highly
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loyalty program

How to Build a Successful Customer Loyalty Program

A loyalty program is a great way to increase customer retention and attract new customers, as well as an excellent opportunity for small business owners to reward their loyal customers
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small business trends

5 Small Business Trends Here to Stay in 2022

There have been certain small business trends in 2021 that are continuing to build momentum for next year. We’ve compiled a list of five small business trends below – learn
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