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Zero Cost™ EFTPOS saves cafe $30,000

Marc, the owner of Cafe Zoo in Drysdale, says he has 30,000 great reasons to recommend Smartpay Zero Cost EFTPOS.

“That’s how much switching to Smartpay is saving us every year.” Marc says.

“$30,000 a year is $300,000 over 10 years. That’s a heck of a lot of flat whites and brioches, right there.”

“I recommend Zero Cost EFTPOS to other businesses every day! It can make a huge difference to your costs.”

EFTPOS begin to boil over during Covid

Marc has seen much change over 30 years in hospitality, but the increase in card payments during Covid was unprecedented and had a significant impact on his costs.

It wasn’t something he was imagining either. According to the Australian Banking Association, debit card use rose by 17% in 2020, while cash withdrawals dropped by 10%.(1) Like any business paying a 1-2% processing fee per transaction, this increase hurt Marc’s bottom line.

“Overnight I saw my EFTPOS fees go through the roof. I knew I had to do something.”

Switching up the recipe for payments

Unlike a traditional EFTPOS set-up from the bank, Zero Cost EFTPOS doesn’t carry a transaction fee for each payment. Instead, it passes on the cost to the customer as a tiny surcharge – all calculated automatically and accurately on the spot.

“I think it’s fair to say that surcharging is everywhere now.”

“I have experienced this myself on numerous occasions and in our local area, nearly all the cafes are surcharging,” says Marc.

“Since Covid, I have found customers to be very supportive of small businesses and do not mind paying a little extra. I’d say 95% to 99% are absolutely fine with it.”

EFTPOS payments prepared over-easy

It’s not just the savings that make Zero Cost™ EFTPOS a winner for Marc, but also how easy Smartpay make everything.

“We have 20 staff, so good technology is critical to us. Now everything is set up the way I want it. I’m still with my bank for my transaction accounts, but we’re not paying those eye-watering EFTPOS fees anymore. I love how the surcharge is calculated automatically. We do not have to think, just focus on our customers.” Marc says.

Marc says he was also impressed by how simple it was to integrate his Smartpay EFTPOS with his POS solution.

“With Zero Cost™ EFTPOS integrated with our POS, we have removed any human error, so we are more efficient in everything we do.”

Zero Cost™ EFTPOS kickstarts the future

“We are saving close to $2500 every month and that has made a huge difference to cash flow.”

“It’s helping to fund a new kitchen, refurbish tables and cover the cost of our POS system. Together, all this allows us to serve our customers better and provide a better working environment for our busy team.”

 

(1) Australian Banking Association, May 2021

Want to know more about surcharging?

If you’re keen to learn more about how surcharging on EFTPOS works, or what you could save, find out more about Zero Cost™ EFTPOS. To talk about how surcharging could work for your business, get in touch with the team at Smartpay.

We have signs on our counter and advise customers when they pay; we are very transparent. The surcharge appears on the terminal screen and their receipt.